Kierston Eastham Rosen
With Christmas just around the corner, shoppers have a variety of local merchants to choose from where they can purchase local and handmade goods. One of the newest local shopping destinations is JC Mercantile, located just off of U.S. Route 23 in Greenup, Kentucky. JC Mercantile is owned and operated by Jason and Carma Crum, both graduates of Greenup County High School. The Crums had owned the building where the store now sits for several years before deciding to convert the space into a mercantile, located only a few miles from where Jason was raised. The building was converted from a dilapidated, empty warehouse into a beautiful space with a rustic-industrial feel, reflecting the unique items that shoppers can find within the store.